Global website governance:

Industry speakers

• David Bowen
  Founder, Bowen Craggs & Co
• Gerard Walsh
  Head of Web & CRM, Schroders

The agenda

Is your website doing its job as effectively as it could be?

Join us for the next in our series of events on website governance to learn how to tell if your website is performing up to par, and what you can do to maximise its impact for your company.

• Bowen Craggs & Co: David Bowen, Founder, will explain the methodology behind the Financial Times Bowen Craggs Index of corporate website effectiveness, and provide insights into how to improve your ranking
• Schroders: Gerard Walsh, Head of Web & CRM, will discuss website governance across a devolved global web presence, the use of analytics and website quality monitoring in defining a digital strategy and standards definition and management to ensure a standards compliant web presence

View full agenda »

Who should attend?

Any manager with responsibility for a large website or a multi-site web estate will certainly benefit from this stimulating session:

• Web managers
• Brand managers
• Marketing managers
• Corporate communications directors
• Web development directors

Companies that attended our last event, included:

ABB AEGON AET AstraZeneca ATOC Baker Tilly Bardell Consulting Bovis Lend Lease Bowen Craggs & Co British Council BT Group Bupa Business Link Cable & Wireless CBS Outdoor Cobham Coutts Group Deloitte Digitas Directgov DMH Stallard e-acumen Ernst & Young

Fortune Cookie Hilton International Jardine Lloyd Thompson Group John Wood Group KPMG Lloyds of London Lloyds Register London Connects O2 Office for National Statistics Qualifications and Curriculum Authority Royal Bank of Scotland Group Scania SDL Shell International Simmons & Simmons Smith & Nephew Society of British Aerospace Companies Specialist Schools and Academies Trust Standard Life The British Standards Institution Unilever Vamosa Wolseley