Deploying website governance

Good governance is the key to a successful web presence. However, many companies struggle to put their strategies and policies into practice.

The ActiveStandards platform provides a central hub for managing your website governance structure and deploying your policies: facilitating communication between stakeholders and enabling your KPIs to be tracked and managed.

Common challenges and requirements:

• Low visibility of the quality, compliance and content of your web estate
• Difficulty communicating website policy to editors, managing change and the introduction of new policies or best practice guidelines
• Low visibility of how well each member of the web team is performing: which editors are doing well, and which are struggling to achieve compliance and meet performance targets

ActiveStandards will help you:

• Actively deploy your website governance strategy by providing a single, unified platform to manage your policies, support your local editors and track KPIs
• Gain quantifiable insights on website or strategy effectiveness to support key projects
• Ensure legal compliance and avoid online risk
• Benchmark websites internally and against peer organisations
• Manage your web editor team, tracking performance and effectiveness
• Manage and communicate online standards, and handle exceptions
• Ensure that all new content published is fully compliant with organisational standards, accurate and up-to-date
• Monitor your web assets, providing a detailed asset inventory across all web file types
• Track content assets such as forms, emails and external links

 

Documenting your governance structure in a policy is a highly effective means of making sure all key areas are addressed and communicated. It can also be a good way of getting high level endorsement of the structure.

Our website standards experts can help you define and document your website governance policy.